Lili.ai Insights
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Understand your blood test reports like a Pro.
Understand your blood test reports like a Pro.
Grasp your blood test results without putting privacy at risks. This AI-supported and HIPAA compliant app is your guiding lights toward a healthier self.
Product Prototype
Product Prototype
What can this product do?
What can this product do?
Convenient UI/UX
Convenient UI/UX
Upload your blood report with one click, with a handful of basic questions so we can know you better.
Upload your blood report with one click, with a handful of basic questions so we can know you better.
Open AI-supported Clinical Insights
Receive in-depth and customized analysis of your body conditions.
Observe subtle alerts and patterns for possible abnormalities.
Action items and Suggestions
Learn about practical suggestions for lifestyle interventions and possible prescription plans.
Prepare you intelligently before your next doctor visits.
User Journey Map
User Journey Map
Competitor Landscape Analysis
Competitor Landscape Analysis
User Persona
User Persona
Chris Patterson
Age: 29
Education: Computer Science degree
Hometown: San Francisco, California
Family: Single
Occupation: Software Engineer
Chris is a health optimization enthusiast who wants to improve workout performance.
Chris is a health optimization enthusiast who wants to improve workout performance.
"I don't need someone to explain what HDL means - I need a tool that can instantly spot patterns, flag optimization opportunities, and show me exactly how my interventions are working over time. Data without actionable insights is just noise."
Goals
• Extract advanced insights and correlations from biomarker data
• Track detailed progress and identify trends across multiple test cycles
• Get specific, evidence-based optimization recommendations
• Benchmark performance against optimal ranges (not just "normal")
• Quantify the impact of supplements, diet, and lifestyle changes
Frustrations
• Time-intensive manual analysis of complex biomarker relationships
• Lack of sophisticated trend analysis and pattern recognition tools
• Generic recommendations that don't account for his specific optimization goals
• Difficulty correlating lifestyle interventions with biomarker changes over time
Natalia Wilson
Age: 34
Education: Bachelor's degree in Marketing
Hometown: Austin, Texas
Family: Married with two children (ages 6 and 9)
Occupation: Marketing Manager
Natalia has a busy life and want to improve her health at the same time.
Natalia has a busy life and want to improve her health at the same time.
"I want to take control of my health, but I feel like I'm speaking a different language when I look at my blood test results. I need answers that actually help me make better choices for my family and myself."
Goals
• Understand her health status without medical jargon
• Make informed lifestyle changes based on results
• Prepare educated questions for doctor visits
• Track health progress over time
• Be proactive about family health
Frustrations
• Medical terminology confusion and complex reference ranges
• Time-consuming online research that often leads to more confusion
• Unnecessary anxiety from not understanding what results mean
• Inability to prepare questions or cross-check results before doctor visits
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